Posted by: John Elliott | October 26, 2007

India to build 10 world-leading manufacturers

India is likely to have eight to ten manufacturing companies that are global leaders within the next three to five years. That forecast was made yesterday at a conference in Delhi by Baba Kalyani, chairman and managing director of Bharat Forge – which will certainly be one of them because it is already the second biggest forgings company in the world.

Kalyani told my colleague Clay Chandler (see current article) that he expects to overtake Germany’s Thyssen Krupp as the world leader “by the end of next year.” Others should include Tata Steel, Suzlon Energy which is already a leader in wind turbines, Larsen & Toubro (L&T), which is India’s leading heavy construction company, and Bajaj Auto with its two-wheelers, plus Ranbaxy in pharmaceuticals.

Kalyani was speaking at a conference on Indian companies becoming big in defense and civil aerospace manufacturing. This is the only area has not been opened up and developed since India’s economic reforms began in 1991, so the potential is huge – emulating what has happened in the auto industry.

“We could build a self-reliant aerospace industry,” said Kalyani, based on India’s skills and the cost of its components which were 20-30% lower than in Europe, Japan and the U.S.

“High skills at lower cost” was his slogan. That led to “frugal engineering” – a phrase used by Carlos Ghosn, CEO of Renault, to describe the advantages of India’s auto industry (see my current article). Ghosn is making Renault’s Logan car with Mahindra & Mahindra in India, and is talking to Bajaj Auto about a low cost car which Ghosn has said he would like to price at $3,000.

Several of the potential leaders named above would benefit enormously if only the Indian government would really open up defense production to the private sector instead of just talking about it. L&T already makes rocket parts and is building the hull of a (secret) nuclear submarine. It wants to be a leader in India’s shipbuilding industry, which is only just beginning to emerge, and plans to build warships.

M&M is already making jeeps and other vehicles including a multi-purpose high mobility rival for the Humvee. Bharat Forge would diversify from its auto industry focus. It is now aiming at the international civilian aerospace industry where Kalyani sees big potential for supplies from India.

But the government is going slow in the defense area. In a post on this blog, I wrote that the government would “soon make defense production history by naming a small number of leading Indian private sector companies as Raksha Udyog Ratnas (RURs) – literally defense industry jewels – that will be allowed to compete for big research, development and production projects on equal terms with the public sector.” I confidently said that “names will be published soon.”

I should have known better, having lived in India for many years. The list is still not out, blocked some contacts tell me by trade unions in the public sector-dominated defense industry that do not want private sector competition. But this is only half (or less) of the truth. That is of course the trade unions’ line, but they are really only the foot soldiers for the defense brass – industry, bureaucrats, and officers who do not want their cozy lives, including comfortable relationships with overseas defense suppliers, upset.

Currently up to 70% of India’s $10.5 billion capital expenditure budget for military equipment is being spent abroad. Little more than 30% of the orders placed in India – or 9% of the total – goes to India’s private sector. A new, and as yet untested, offsets policy requires foreign defense suppliers to spend 30%-50% of their orders in India, which the government  forecasts will generate $12 billion in orders in the next four to five years.

That illustrates the huge potential for Indian private sector companies to grow fast, using defense manufacturing as a base. Companies like Bharat Forge can start by supplying the world’s civilian aerospace industry, but the real potential is in this defense field – when the government really does something about it.

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Posted by: John Elliott | October 23, 2007

India’s unhappy PM isn’t about to quit

There’s nothing better than a good government crisis to spice up an international conference. The political maneuvering may not actually invade the conference sessions, but they liven up conversations in the coffee and lunch breaks and evening partying.

It’s beginning to look as if that is exactly what will happen when Fortune magazine’s Global Forum comes to Delhi early next week because the prime minister, Manmohan Singh, is deeply unhappy about the way the government is edging away from the nuclear deal that he has crafted with America.

I don’t think he’ll be resigning soon. Indeed he has today agreed to speak at the Forum next Monday (the 29th), which indicates there’s nothing cataclysmic coming soon. And Sonia Gandhi, the leader of the government coalition, and of Singh’s Congress Party, is on a five-day official visit to China from later this week, which will also slow down political activity at home.

But Singh was widely reported in this morning’s daily newspapers as having expressed his frustrations and feeling of lost authority at a meeting of the government’s coalition allies yesterday, and the future of the government is in doubt. “How can I run the government like this?” he is reported to have asked, rhetorically. Some reports suggested he said he could resign, but that I am sure his outburst was more a statement of the obvious than a serious threat. In any case, Gandhi has no one ideal to replace him, so will not let him go.

As I’ve reported here before, problems have arisen over the proposed nuclear deal, which would give India access to nuclear fuel and technology for its electric power program from America and elsewhere. More importantly, it would build strong diplomatic and economic ties between the two countries. But the deal is firmly opposed by Leftist parties, led by the communist CPI-M, which distrust and oppose such a close and dependent relationship with America, and fear – probably justifiably – that a future American government would cut off the nuclear supplies if India displeased it.

These Leftist parties have threatened to withdraw their parliamentary support for the government if it goes ahead with the next stage of the deal, which involves negotiating an agreement with the International Atomic Energy Agency (IAEA). That would remove the government’s parliamentary majority and would lead to a general election. Yesterday’s meeting was initially expected to resolve the deadlock between the political parties but they shied away from a confrontation and will not meet again till November 16.

The deadlock has arisen because, while the coalition government wants to go ahead with the nuclear deal, only Congress feels confident enough to fall out with the Left and have an election. Smaller regional parties in the coalition do not want an election, because they are enjoying the power and patronage of being part of the government – which could run till 2009. Leftist parties also want to avoid an early election because would probably do badly in the polls.

The American administration is frustrated and angry that a deal negotiated between the two governments is faltering. Yesterday, the Undersecretary of State for Political Affairs, Nicholas Burns, said in Washington that the administration would “like to get this agreement to the U.S. Congress by the end of the year.”

That’s seems extremely unlikely. More probable is drift through the rest of this year with, as I’ve forecast before, a general election in the early part of next year. It might then be too late to revive the deal before America’s presidential elections.

In the meantime, people at the Global Forum can hear India’s prime minister speak next week – and speculate on the future of the government whose authority has been seriously weakened.

Posted by: John Elliott | October 23, 2007

The Gods will encourage you to gamble

If you are attending the coming Fortune Global Forum in Delhi and find an Indian businessman talking during the evenings about vanishing to a gambling party, don’t automatically write him off as too high a risk for that great deal that you’ve been discussing. He and his friends will only be planning to do what many Indians do at this time of year – gambling at cards till the early hours.

This is a strong tradition across India, and especially in the north, because we are now between two big Hindu festivals: Dussehra, which was celebrated on Sunday (Oct 21), and Diwali, the festival of lights, on November 9. These have followed other Hindu festivities – all of which combine to demonstrate what a celebratory and fun-loving country India can be.

In the nine days before Dussehra, scenes from the ancient Ramayana epic were enacted across the country, especially in the north where every city has a large park area known as a Ramlila Ground.

The story concernsKing Rama battling with Ravana (left), a rival king, who had abducted his wife Sita to what is now Sri Lanka. (Controversy over these events has caused a row about dredging a shipping channel between India and Sri Lanka .)

On the 10th day, there is a ceremonial burning of effigies  celebrating Rama’s victory over Ravana, signifying victory over hubris and ego. So last Sunday, thousands of effigies of Ravana went up in flames at dusk, or soon after. In the smallish colony of Golf Links, where I live in central Delhi, a crowd of local residents, aged from two or three to over 80, watched this spectacle (right).

It sounded like a battleground as fireworks exploded around the city. In Old Delhi, at the biggest event, prime minister Manmohan Singh sat next to Sonia Gandhi, Italian-born leader of India’s parliamentary coalition, who watched with a grandchild on her knee.

In much of the rest of India, the days before Dussehra are marked by a festival for the Hindu goddess Durga, who is worshipped with different names around the country – such as Amba in Gujarat and Chamundeswari in Karnataka.

On Saturday night in central Delhi, Gujaratis were celebrating in the grounds of the Talkatora stadium with mass Garbha dancing, which is associated with worshipping the goddess. Hundreds of people dressed in festive gear danced in large circles to raucous music and (sometimes racy) songs for hours on end at an event sponsored by television and music companies – marking the commercialization of such events.

India’s modern spirituality is rooted in a traditional respect for the material world – “arth” or material prosperity is one of the four aims of life.

Elsewhere that evening, Bengalis held Durga Pujas – staged in huge, often highly decorated, tents that had been erected near temples – for a mixture of a street festival, family holiday, and religious rites.

Food stalls and music events ran alongside shrines, where people worshipped clay statues of the goddess Durga marking, a Hindu woman friend tells me, “the primal strength and mystery of the feminine principle” – or, to put it another way, the triumph of good over evil, as in the Ramayana. (see these two pictures of the goddess Durga). On Sunday, the images were immersed in the River Yumuna and other rivers across the country, and in the sea.

But back to the gambling. Your business friend can claim that he is only following the scriptures which sanction a fortnight of gambling, following the example of the goddess Parvati who played dice during the Diwali festival with her husband Lord Shiva.

Parvati decreed that whoever gambles at this time prospers for the rest of the year, bringing the blessings of Lakshmi, the goddess of wealth.

So wish your friend well, and maybe go with him to his gambling party! That might set you in the right frame of mind for India’s roller coaster stock market!

Posted by: John Elliott | October 22, 2007

Kochhar of ICICI leads Indian women bankers to the top

kochhar.jpgChanda Kochhar, India’s leading female private sector banker, emerged at the weekend as the front-runner to become ICICI Bank’s chief executive officer in 2009 when the current CEO and Managing Director, K.V.Kamath, retires. Kochhar, who is speaking at Fortune’s Global Forum in Delhi on October 30, was made the bank’s joint managing director on Saturday (Oct 20). That, says an insider, makes her “first among equals” to take the top job and become India’s first woman CEO of a private sector bank.  (See Kochhar’s bio here.)  

Kochhar, aged 45, has been in Fortune’s list of the 50 Most Powerful Women in Global Business for the past three years. At the start she was in charge of ICICI’s booming retail business, and last year replaced that with corporate banking and international operations. Now, in the latest change of portfolios, she takes over as chief financial officer and is responsible for what is called the “corporate centre,” and will be the bank’s official spokesperson.

At the Global Forum, she will be speaking on Indian Corporates Going Global, along with other Indian executives, some of whom are no doubt her customers and clients. When I talked to her for the top 50 women list a few weeks ago, she said that ICICI had been involved in 79% (by value) of the $17 billion worth of company acquisitions made overseas by Indian companies in the first half of this year.

The bank had a presence in 18 countries. That is now 19 because it announced at the weekend that it is about to open its first branch in America – in New York – after a three year wait for Federal Reserve Board approval. (Though Kochhar is too diplomatic to complain, that waiting period sounds like the sort of grief that India’s central bank, the Reserve Bank of India, metes out to foreign banks trying to open branches here).

The other “equals” who could challenge Kochhar in 2009 include another woman banker. Shikha Sharma, managing director of ICICI Prudential, a leading life insurance joint venture with the British “Pru” that Sharma has led since it was set up in 2000. Some observers had expected Sharma to return to a mainstream banking job, as a more direct challenger to Kochhar, but she is staying at ICICI Prudential till it has an IPO, possibly next year.

Women are playing an increasingly prominent role in India’s business life. Although there so far only a few powerful enough to qualify for the Fortune 50 list, there are dozens playing leading roles at or near the top of medium sized companies, and at various levels in large corporations.

But ICICI is unique for the number of women at the top. A year ago I wrote in a Fortune article– “The Women of ICICI Bank” – (issue dated Nov 27, 2006) – that women had 13 of the 40 top management posts, holding three out of five executive board seats and running two out of five subsidiaries.  Those numbers have changed slightly with the retirement of two top women executives, but the trend is unchanged.

Most of the women are in charge of market leaders, and most knew nothing, or virtually nothing, about the businesses when they were appointed, often when relatively young. “Almost all the leaders we have picked have succeeded and most have been women,” Kamath told me. He said he valued women’s “ability to think in a much more detached manner than men,” adding, “only if male bosses have a closed mind does gender rear its head.”

Posted by: John Elliott | October 19, 2007

On The Road: Triveni’s fine turbine blades generate success

Last month I was on the road reporting for an article that appears in the current issue of Fortune magazine titled Manufacturing Takes Off. My main trip took me to factories and offices in the cities of Mumbai and Pune, but I also did other shorter journeys.

One was to Noida, an industrial and residential satellite city on the eastern edge of Delhi, across the Yamuna River from the capital’s main urban areas. Noida has never been as fashionable as Gurgaon, Delhi’s other satellite city near the international airport where, for several years, stylish office buildings have sprouted that would look good on more famous Asian skylines like Hong Kong and Singapore.

But Noida is catching up fast and has several surprises. One of them is Moser Baer. In my article, I write about it making CD’s and DVD’s and solar panels for international markets in sanitized production areas.

Another surprise, which I did not have space for in my article, is the Triveni group, an old family owned company that has suddenly re-invented itself as a producer of world quality engineering – proving, as I have written before that India’s manufacturing is successfully combining entrepreneurship and design skills, plus high-class production and after-sales service.

Triveni is an old sugar producing company – one of the three biggest in India – that moved into engineering. It has an ultra-modern office in a shiny new building that overlooks the vast spread of the Jamuna and also houses studios producing local CNN tv content. It’s on a pleasant tree-lined but shambolic street, with chaotic car parking areas, that instantly demonstrates the old and new India. Inside the building, all is efficiency.

Now, with a $30 million investment, it has now turned itself into one of the world’s three leading producers of small (up to 18-20MW capacity) power-generation steam turbines that are in high demand as environmentally-sensitive small-scale plants become popular. It has done this in the past four years by focusing on the technology of the turbine blades, which is the key to its success.

Faced with a choice of selling out, joining up with a big player like GE that would never fully share technology, or going it alone, Triveni chose to stay independent. It went to America and hired Impact Technology Consultants of Boston to design a family of ultra fine tapered and twisted turbine blades, working to specifications set by professors from Britain and Indian universities who set milestones and provided general advice.

“You can’t expect to have expertise like that in a small company,” says Dhruv Sawhney, Triveni’s chairman and managing director, who runs the company with his two sons, Nikhil and Tarun.

The turbines have a 75% market share in India and the target for this year is 80%. Abroad it has 20%. That means beating established giants like Siemens and stopping newcomers. “We’ve blocked out Chinese and other competitors from coming in,” says Sawhney.

Turbine sales are growing at 30% a year and make up about a third of the company’s $315m sales. After-sales service includes a guarantee that an engineer will arrive on site within 48 hours of being called, though it usually only takes 24 hours.

Sawhney makes the same point as other Indian companies that his engineers are better than the Chinese at service work and maintenance because they are far more flexible. “Our engineers go to mend something and they also understand how the whole machine works,” he says.

I asked Sawhney why he hadn’t started this ten or more years ago. His answer echoed what many other companies have told me.

“It was a lack of confidence – we didn’t realize India’s potential and I was happy with my small market share,” says Sawhney. “We didn’t realize we could reach global scale.”

Posted by: John Elliott | October 16, 2007

Rich valuations for players in Mumbai’s bull market

India’s stock market is “in the middle of a mania”, says Manish Chokhani, executive director of Enam Securities, one of Mumbai’s leading brokerages. “It’s stupid days in India – a bubble zone,” he told me this morning, commenting on the 30-stock Bombay Stock Exchange’s Sensex index rush past 19,000 yesterday. That was a rise of 1,000 in five trading days, the fastest ever, and over 3,000 points higher than a month ago – all record highs driven by massive inflows of foreign money totaling some $7 billion over the past month.

I had rung Chokhani to ask whether it was despite (or because of) such inflated bull market prices that Nomura, the Japanese investment bank, was reported to have withdrawn from talks to buy a substantial chunk of his firm. Nomura declined to comment on the reports, which are well founded according to Mumbai sources, and Chokhani would neither confirm nor deny that Nomura had made a bid and had now withdrawn.

Chokhani also would not comment on rumors that Enam’s price had been too high for Nomura, but he did say that the firm was worth well in excess of $1 billion, judging by a recent $700 million IPO valuation on Motilal Oswal, a smaller Mumbai securities firm.

There has been a big foreign rush to grab a slice of the action in Mumbai as prices have soared. Big names like Merrill Lynch (MER), Morgan Stanley (MS) and Goldman Sachs (GS) have had local relationships for many years, though these have changed with time. In February, Morgan Stanley bought out the 50% stake held by its partner, JM Financial, in a brokerage joint venture. Standard Chartered, Lehman Brothers (LEH), BNP Paribas, and various private equity firms including a Citi (C) venture capital fund, have been involved in smaller deals.

So the market was watching Nomura’s courtship of Enam to see what would happen to such a prominent firm – it was involved in mobilizing over $24 billion institutional and retail funds for share issues in 2006-07, leading the market with a 25%-30% share. Now that this deal appears to be off, the next marker is an imminent IPO by Edelweiss, another leading brokerage and investment bank, which is expected to be valued at well over $1 billion.

With such figures around, it seems that Mumbai’s leading brokers find it difficult to fade away. Hemendra Kothari, the doyen, still plays a leading role as chairman in DSP Merrill Lynch, a relationship he started building 20 years ago. Nimesh Kampani, chairman of JM Financial, one of Mumbai’s top two firms, is rebuilding his business following the Morgan Stanley buyout.

As market activity escalates, people such as Vallabh Bhanshali, the chairman of Enam, would probably rather retain control than sell their souls and their future to a foreign bidder – especially when rocketing valuations can make today’s prices look silly tomorrow. Enam has in the past been pursed by Rothschild, J.P.Morgan, and Lehman as well as Nomura. “We are very wealthy people and have no reason to sell,” said Chokhani, adding that Enam would rather broaden the base of its ownership to include staff than sell to an outsider.

Foreign money has no doubt been attracted into the market in recent weeks by the prospect of India’s proposed nuclear deal with America, which would have stimulated business between the two countries. But it did not seem to be too worried that Manmohan Singh, the Indian prime minister, confirmed in a phone call to George W.Bush on Monday that the deal would not be going ahead in the foreseeable future because of a lack of political support.

Lehman offset that news today by saying that India’s economy has the potential to grow at 10% or more over the coming decade, with the equity market outperforming other developed and emerging market indices over the next five years. That is good news for the Mumbai players.

Posted by: John Elliott | October 12, 2007

India cools election fever – and nuclear ardor

India’s political crisis over its proposed nuclear deal with America appears to have gone away, at least for the time being – and with it any prospect of the deal being put into action in the foreseeable future.

This unexpected turn of events emerged this morning at a conference in Delhi where Manmohan Singh, the prime minister and primary promoter of the deal, said that “we are not a one issue government.”

He said it was an ‘honorable deal” that had widespread benefits, then added: “But we are in the realm of politics and in our coalition there are divergent points of view” – and there were economic and social policies that the government wanted to pursue before holding an election.

“We are not in favor of an early election,” Sonia Gandhi, leader of Singh’s Congress Party and of the coalition, said later at the same conference that was organized by the Hindustan Times.

“We are going to do all we can to go on to 2009,” she added – 2009 is when the next election is due. The Congress Party was “committed to the people to work for a full term” so there was a need to “work towards a consensus with the Left,” which had been opposing the deal. The government had to “take notice of their views.”

I was at the conference and the delegates – businessmen, journalists, and diplomats – were amazed, not least America’s diplomats who didn’t seem to have been warned in advance.

It remains to be seen how Washington formally responds (after the weekend), but the administration will be far from happy that a deal struck by the two governments – after being promoted by President George W. Bush and Secretary of State Condoleezza Rice – is being unceremoniously shelved. American companies will also be upset that the prospect of rich nuclear and other contracts are fading into the distance.

Basically though, Singh and Gandhi have taken a sensible decision. The nuclear deal was going to split their coalition because of staunch opposition from Leftist parties and was likely to cause a general election – and for what?

On the table was a deal that could boost nuclear power generation years ahead and might ease India’s access to sensitive technologies in the future – but which, however, might not be liked much by the next American administration. From India’s point of view, it can wait – and the government can stay in power

It is not yet clear how all this will be implemented as policy. Possibly, the government will just go slow on talks with the International Atomic Energy Agency. I said three days ago in my last post,  that it was not clear how long India would be prepared to go slow. Now it looks as if it could be indefinitely – maybe till there are new governments in both America and India.

So, unless there is another change of tack by the Indian government, I was wrong three days ago to forecast a general election early next year. But politics move fast – and chaotically in coalitions – so watch this space.

Posted by: John Elliott | October 9, 2007

India’s nuclear-induced political brinkmanship

India’s politicians, media, and political analysts are in a frenzy. One day the country seems to be on the brink of an imminent general election, and the next day it is not; at least not yet and maybe not till well into next year.

There are frequent bust-ups – accidental, simulated or real – between the Congress-led government and the block of Left parties that support it in parliament. It’s real election fever stuff – maybe though not so feverish as in Britain last week before Gordon Brown chickened out of holding a general election. And, unlike Britain, the decision on having an election here is not down to one man but is dependent on the political swings of people who are fairly new to such brinkmanship politics – Manmohan Singh, the prime minister, Sonia Gandhi, the leader of the coalition, and the Left parties.

The subject that’s causing all the fuss is the proposed nuclear deal which would give India access to nuclear fuel and technology for its electric power program from America and elsewhere, and build a strong diplomatic as well as economic bond between the two countries. There would also be other benefits for Indian industry, which would gain international access to sensitive technologies as well as potential orders in the space and defense fields – all of which have been progressively denied to India since its nuclear tests in 1974 and 1998.

These are substantial benefits and they have led to the deal being generally supported by a considerable majority of politicians, bureaucrats, scientists and opinion formers in India. But the deal is firmly opposed by the Left which (not surprisingly) distrusts and opposes such a close and dependent relationship with America. The Left also fears (justifiably) that America could and would cut off the nuclear supplies and other advantages if a future government in Washington opposed something India did, despite safeguards negotiated as part of the proposed deal. Washington says that such a cut-off is unlikely because there would be a large number of powerful US companies such as Boeing, GE, Raytheon, and Lockheed Martin that would lobby against losing business – but that does not satisfy the critics. There are also questions (though, sadly, little real debate) about whether potentially expensive nuclear power is the right way to tackle the country’s power shortages, and about whether the main beneficiaries would perhaps be American contractors.

Two determined men are facing each other over the deal – and thus the future of the government. One is the prime minister who, supported by Gandhi, sees the deal as significant historically as the seminal economic reforms that he introduced as finance minister in 1991. He has even talked about resigning if the deal does not to go through. The other is Prakash Karat, the hard-line leader of the CPI-M, India’s biggest communist party that leads the block of 60 Left party MPs. Karat seems determined to withdraw support from the coalition if the deal proceeds, even though he knows that such an action would remove the government’s parliamentary majority and could lead to a general election before the due date in 2009.

The first option that I outlined in a post on August 23, 2007 – “India’s government risks being nuked” – is therefore now in play. The government is buying time with the Left by going slow on operationalising the deal through talks with international nuclear authorities. The current on-off crisis stems from uncertainty about how slow the government is prepared to go and how rigidly the Left will eventually block the deal. Specifically, in line with America’s wishes, the government wants to start talks soon on nuclear safeguards with the International Atomic Energy Authority (IAEA), the UN’s nuclear watchdog, and the Left says it will withdraw parliamentary support if and when that happens. (Mohamed El Baradei, the head of the IAEA, is in India this week on a long-scheduled visit that includes a speech on Friday at a conference dealing with India’s role in the world). The next steps would be to seek agreement from the multi-national Nuclear Suppliers’ Group, which meets in Vienna next month, and then to put a completed package to the US Congress in the New Year.

The next stage, as I outlined in August, would be for the Left to withdraw support from the government, which would then continue to operate as a minority administration till it is defeated in parliament, or until Congress decides to call for a general election. It is hard to guess when that withdrawal might take place because the Left does not want to precipitate an election. Congress on the other hand, while weak in grass roots organization, would face an election confidently because the main opposition party, the Bharatiya Janata Party (BJP) is in disarray, with no clear leader to take over from the ailing Atal Behari Vajpayee, the former prime minister. Recent opinion polls have indicated that Congress would return to power leading another coalition, and Congress activists have been energized by the recent appointment of Rahul Gandhi, Sonia Gandhi’s 37-year old son, as a general secretary of the party as her heir-apparent.

But a quick election is not in the cards. The government is being urged by America to finalize the nuclear deal as quickly as possible, ahead of the American presidential elections next November, so Gandhi and Singh would want to do that before going to the polls. In the meantime, it should be quite possible for the government to continue operating with a minority in parliament, supported by the Left on non-controversial issues – unless the Left becomes so enraged with the finalizing of the deal that it provokes an election-inducing crisis. Nothing is therefore definite – but best to bet for now on an election around March or April next year.

Posted by: John Elliott | September 24, 2007

Reliance hits gasoline and worsening retail road blocks

Drive down major highways and you will sometimes see the almost unthinkable sight of the Reliance name on mothballed gasoline stations.

Mothballed petrol pumps on the Delhi-Jaipur highway - pic JE

Mothballed petrol pumps on the Delhi-Jaipur highway - pic JE

As you scan daily newspapers, you regularly see stories of problems that Mukesh Ambani’s Reliance Industries (RIL), one of India’s two largest companies, is having opening its Reliance Fresh supermarkets as traders in various parts of the country use street muscle and political support to block the expansion of a brand that threatens the rich pickings of middlemen, money brokers and local officials.

The latest news (and I’m updating this post to include it) is that Reliance has just dismissed 870 staff and closed its ten Reliance Retail stores in Uttar Pradesh (UP) because of physical attacks that have endangered staff and shoppers.

Mukesh Ambani is of course hugely successful, controlling and actively running one of India’s two biggest groups with a market capitalization that last week topped $100 billion (four times that of General Motors) – and personal wealth of $45 billion, which makes him the world’s fifth richest businessman, just $11 billion behind Microsoft’s Bill Gates.

But life is not as easy as it used to be. Till a few years ago, the Ambanis always won their battles. Now that’s becoming less true.

The slide started in 2005 when, following the death of Dhirubhai Ambani who founded Reliance, the business was split by his two heirs, Mukesh and his younger brother Anil, after a bitter public battle. Since then, Anil Ambani has tended to do worse than Mukesh, who has much better contacts with the current government. Anil failed to win contracts last year to rebuild and manage the Delhi and Mumbai airports that went to other companies, and lost a Special Economic Zone in UP when the state government changed. This month he has lost a direct battle over the price of gas from his elder brother’s off-shore fields.

The mothballed gasoline stations are significant because they show that Mukesh Ambani can no longer be sure that he will win when dealing with the government – especially when he is branching out into areas occupied by strong vested interests.

He launched what was to be a $1.2 billion network of over 5,000 stations four years ago, aiming to have 1,500 open by the end of 2005 and quickly become (as the family always does) a dominant player. But he reckoned without the clout of local politicians, who frequently hold the franchises of public sector gasoline stations, and arrange them for friends, and who do not like private sector competition. Well-established public sector companies like Indian Oil, Bharat Petroleum and Hindustan Petroleum also resented the interloper and two other private sector entrants, the Essar group and Shell.

The problems stem from crude oil prices more than doubling since Reliance launched its planned network. The government kept the public sector outlets’ diesel and gasoline prices below cost (at around $4.5 a gallon) and subsidized public sector oil companies supplying the outlets. The private sector operators could not afford to drop their prices by about $0.10c a gallon to match the public sector, and the government – pressured by the political and public sector lobbies – refused to help. This led Reliance to stop opening new outlets once it had reached 1,300. Of that total, 800 had been allotted to franchisees and 200 or more of these have been mothballed, with the others continuing in business.

It is also significant that Ambani has not been able to quell violent opposition – sometimes inspired by political parties for their own reasons – to his retail plans. This has held up expansion in states such as West Bengal, Madhya Pradesh, Delhi, ORISSA and Kerala as well as causing this week’s closures in UP, though he is branching out into other retail areas with the first of a series of hypermarkets already open and a chain of 115 clothing stores due to start within a few days.

a RelianceFresh store in south Delhi

a RelianceFresh store in south Delhi

The current supermarket boom is India’s most socially significant business event of the decade because it will not only gradually transform shopping habits but will also change the lives of farmers who produce fruit and vegetables. That means gradually sweeping away a strong nexus of bureaucrats and traders who thrive in the current public sector-dominate

d food distribution system, which Reliance is seen as challenging. Ambani is having to trim his targets and delay supermarket openings. So far he has only managed to open about 300 stores, at least 100 short of his hopes, which does not augur well for a target set a year ago of 5,000 within five years.

The virulent animosity between the two brothers has led to them both trying to block the other’s plans. On the disputed gas prices, Mukesh Ambani persuaded the government to back him against Anil. Before the split, Reliance arranged to sell gas from its off-shore Krishna and Godavri field to a power station called Dadri that it was developing in UP for $2.33 per million British thermal unit (mbtu), the price at which it won a tender to supply a government power generating company (NTPC). In the split, the gas field went to Mukesh, while Dadri went to Anil. Mukesh then said he wanted to raise the price to $4.33 mbtu (only marginally higher than comparable prices elsewhere in Asia) because of the sharp increases in oil and gas marked prices. Anil argued that the $2.33 should not be changed and took the issue, which has a spin-off effect on gas prices, to the government – which has just ruled in Mukesh’s favor, trimming his price slightly from $4.33 to $4.20.

So the Ambani name has lost some of its clout and animosity between the brothers is making the situation worse. But the other lesson of this story is that there are still major areas where public sector-based interests, like the gasoline station operators and the food distribution traders, are trying to cling to the benefits of India’s old protected economy – even if it means taking on the previously unassailable Reliance.

Infrastructure projects are rarely easy to implement anywhere in the world because of all the social and environmental issues that have to be accommodated, in addition to basic business considerations. In India it can be even worse because of unclear and changing government policies, complex and ill-defined environmental and other rules, difficulties over vague land ownership, and resentment among those displaced who see others becoming rich.

Even when a project has started, it can still go wrong. Religious sensitivities also intervene – highway projects frequently have to cope with temples and sacred shrines located in their path – but rarely do issues of both religion and mythology come into play as they have on a shipping channel in southern India.

This is a story that shows how the cauldron of religion, politics, ethnic groupings and regional differences that are a part of daily life in India can spill over into business and infrastructure development. The project involves dredging a shipping channel along the Palk Straits between the south Indian state of Tamil Nadu and the island of Sri Lanka, and it has been halted by a dispute that turns on the arcane point of whether an ancient Hindu god is part of mythology or someone who actually built a rocky bridge, now mostly submerged under the sea (bottom of map), across the straits in the path of the channel.

 

Not only has dredging been halted, but national politicians are caught up in the row, with one government minister being called on to resign, and the Hindu-nationalist Bharatiya Janata Party (BJP) berating the avowedly secular Congress Party that runs the government coalition.
 
The god is Lord Ram, the hero of the Ramayana, the Hindu religion’s most popular and important epic. He is said – at least 4,000 years ago – to have built a crop of rocks known as Adam’s Bridge (or Ram Setu) across the straits so his armies could rescue his wife Sita from the clutches of the king of what was then Lanka.

Ram has also figured in modern politics and is a sensitive and important Hindu figure – though in southern India he is sometimes also regarded as a symbol of attempted northern (Aryan) domination of the Dravidian south. Defending the project, M. Karunanidhi, Tamil Nadu chief minister (and a declared atheist), said last weekend that the Ramayana was “only a piece of fiction that allegorically represented the conflict between Aryans and Dravidians.”

First mooted by a British engineer in 1860, and then by the Indian government in 1955, the $600 million-plus 167km (104 mile) Sethusamudram Canal, as the channel is called, has always had its skeptics and critics. Though its supporters like to compare it with the Panama or Suez canals, it will take coastal ships of only up to 30,000 tons and will cut just 24-30 hours off their sailing time round Sri Lanka.

Environmentalists have complained about destruction of coral and the rest of the local eco-system, including the loss of a barrier that can hold back tsunami waves, but sand dredging has been under way for two years and is about 25% complete, though no rock cutting has started. Local business will be the main beneficiary, and the project is being determinedly steered by T.R. Baalu, India’s Minister for Shipping and a member of the regional DMK political party that is in power in Tamil Nadu. Palaniappan Chidambaram, India’s finance minister and a Tamil Nadu member of parliament, has also spoken in favor.

High court petitions however have tried to block the project and have asked for the site to be declared an “ancient protected monument.” These petitions were transferred recently to the supreme court, and work was temporarily halted. Arguing that the project should continue, the government last week sparked the current row by saying in a petition that Adam’s Bridge could not be called a “man made structure” and consisted of “naturally occurring formations caused by tidal action and sedimentation.” It added that the Ramayana could “not be said to be a historical record.”

The BJP accused the Congress Government of questioning the religious beliefs of millions of people, which led to the law minister, H.R. Bhardwaj, to backtrack and declare that “the existence of Ram cannot be doubted.”

Since then, politicians and officials have been passing the buck and a government inquiry has been started into who – possibly DMK politicians – inserted the insensitive lines (which apparently were not in some drafts of the court submissions). But, as usually happens in India, this fracas will soon no doubt vanish from the front page headlines that it has dominated for much of the past week, and the canal will eventually be built – a monument to the vagaries of trying to do infrastructure projects in a country with such a vast mix of cultures, beliefs and interests.

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